PostHog

Overview

A product analytics tool that shows how people move through an app or website, plus session recordings, surveys, and feature switches in one package.

General use

Product teams use it to see which features get used, where people drop off, and to test changes on a subset of users before a full rollout.

Insight

Good value because it bundles product analytics, session recordings, surveys, and feature switches into one tool instead of paying for four. The flip side is that each piece is a little less polished than the specialist tool it replaces. Self-hosting is offered but heavier to run than expected. Best for teams that want one reasonably good tool covering a lot of ground.